Senior Product Designer
crafting AI-powered experiences
Principal-level designer with 20+ years delivering end-to-end digital products. I take loosely defined problems and ship solutions across healthcare, fintech, and insurance — navigating complex regulatory constraints while improving usability.
Expertise
Regulated & Complex Industries
Healthcare
Clinical Systems
Insurance
B2B Platforms
Fintech
Financial Tools
Pharma
AstraZeneca, Mylan
Automotive
Nissan, BMW
Government
Public Services
Capabilities
Skills & Tools
Combining AI-enhanced workflows with deep UX expertise to deliver products that get built.
AI & Emerging Tech
Design-to-Code
Product Design
Research & Data
Tools
Frontend (Templating)
Portfolio
Featured Projects
Real products with real constraints — showing problems solved, rules navigated, and impact delivered
Agentic AI
Enterprise Fintech / AI
AI-Powered Email Draft Generator
Agentic AI assistant framework for enterprise customer service — reduced agent response time from 4–10 min to under 1 min.
View Case Study
Migration
Insurance / B2B
Salesforce to Custom Portal
Led UX strategy for insurance portal migration — reduced quote-creation time by 50% through IA restructure, MUI design system, and AI-assisted prototyping.
View Case Study
Internal Tool
B2B / Internal Tool
Agents Management System
Internal operations tool for managing agents, workflows, and team efficiency within business constraints.
View Case Study
Government
Government / Regulated
InfoAgro Platform Redesign
Government agricultural platform with complex stakeholder requirements and regulatory constraints.
View Case Study
System
Design System
Design System 2.0
Scalable component library using Atomic Design principles, design tokens, and comprehensive documentation.
View Case Study
SaaS
B2C / SaaS
BESS System
End-to-end SaaS product design with user research, CX optimization, and iterative testing.
View Case StudyMore Work
Other Projects
B2B / Research
PPH Signup Redesign
B2B signup flow optimization with research-driven improvements.
View Case StudyNon-Profit / IA
Move Past Plastic
Environmental non-profit platform redesign with information architecture focus.
View Case StudyUI / Research
Hotel Bellagio Challenge
UI design challenge with research and prototyping.
View Case StudyUI / Design System
Real Bookies - Admin
Admin dashboard with style guide and design system.
Read Case StudyUX / Full Stack
Real Bookies - Betting
Full UX/UI with research, design system, and coding.
Read Case StudyCareer
Experience
20+ years of product design across regulated industries, from hands-on IC work to leading cross-functional teams.
Principal Product Designer | AI-Enhanced UX
Andryta.com (Consulting)
AI assistant frameworks, Salesforce migrations, insurance redesigns, data visualization with Foleon/Datawrapper. MCP Server integration for design-to-code workflows.
Sr. Service Designer
PepsiCo US
Led redesign and consultancy for a procurement chatbot. Documented interview sessions, organized insights within complex business rules. Collaborated with engineering, ops, and business teams.
Senior UX/UI Designer & UI Engineer
10Pearls, 9North
Consulting for automotive, fintech, PR sectors. Design systems, usability testing, WCAG compliance. Increased satisfaction by 20%, efficiency by 15%.
UX/UI Engineer & Technical Lead
CRCOMM, Hangar Interactive, Prodigious Latam
Led projects for AstraZeneca, Mylan Labs, Nissan Canada, BMW US. Directed cross-functional teams in design, technology, and QA.
Background
Education
Master in Design Thinking and Product Design
OBS School / Universitat de Barcelona
Master in Interaction Design
Universidad Veritas
Bachelor in Graphic Design
UAM
Certifications
UI Design (Universidad Creativa) • UX Design Fundamentals (SDI Institute) • Design Thinking (Certiprof) • Scrum Master, PO, Developer (Certiprof)
Let's Connect
Ready to work together?
I'm currently available for senior/principal product design roles, especially in healthcare, AI-powered products, and regulated industries.
San José, Costa Rica
Available for remote work • US/UK timezone overlap